Bernard recommends putting someone in charge of technology to ensure that it gets the attention it deserves. He says, “often in small businesses everyone does a little bit of everything”, which can lead to new technology or tools being forgotten in the middle. “Even if systems are easy to use,” cautions Bernard, “getting the most value out of your investment is ultimately about how well you integrate the tool or technology into your processes. If it’s not a specific person’s responsibility, this can easily take much longer to do or get lost.”
Liane Walker, General Manager at SimplePay, calls for businesses to ask employees what could be improved. She advises that businesses don’t rush into a decision or follow the latest hype – or whatever is popping up on their Facebook ads, but instead establish thier needs and desired outcomes, as these will inform the requirements for new tech.
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